Air Canada has traditionally greeted its passengers with an introduction that includes the words "ladies and gentlemen." However, in an attempt to be more inclusive, the airline will no longer be using the term "ladies and gentlemen." Instead, the new standard Air Canada greeting will use the more neutral "everyone."
"We will be amending our onboard announcements to modernize them and remove specific references to gender," Air Canada said in an email to CTV News, "We work hard to make sure all employees feel like valued members of the Air Canada family, while ensuring our customers are comfortable and respected when they choose to travel with us."
Air Canada's new greeting protocol was announced in a company-wide email to employees, according to Simple Flying. "We want to ensure an inclusive space for everyone, including those who identify with gender X," the email said, according to a report from La Presse, "The change will be reflected in the transmission of the Onboard Announcement Manual as part of our commitment to respect gender identity, diversity and inclusion."
Air Canada's new policy follows the examples of other airlines that have taken similar measures, including Air Italy and several American airlines including JetBlue, United, and Southwest, according to Simple Flying.
Air Canada staff will no longer greet 'ladies and gentlemen' onboard planes https://t.co/00Yw1pjQ8R https://t.co/r82gzteeOI— CTV News (@CTV News) 1570998577.0
Reactions on Twitter have been mixed, with a seemingly large number of users responding negatively to the change in policy.
"Jesus Christ 🙄. The wokening of corporate Canada continues. We must rebuild our society so the fringe of the fringe of the fringe can have their demands met," wrote @BdgBill. "Come on Ladies and Gentlemen of Air Canada, stop caving in to the PC activists!" wrote @DavidMarkSavag1. The negative outpour did not stop there.
Jesus Christ 🙄. The wokening of corporate Canada continues. We must rebuild our society so the fringe of the fringe… https://t.co/RjETQhixP2— Christian Gunchurch (@Christian Gunchurch) 1571060513.0
@TomPodolec OMG Really ! Who could possibly be offended by an announcement starting with “Ladies and Gentlemen” ? I… https://t.co/59tPjyUZcq— Roger Clement (@Roger Clement) 1571059910.0
@piersmorgan Ladies and gentlemen does include everyone for goodness sake!!! Air Canada I hope you, along with so m… https://t.co/LDsGMjgoiq— John (@John) 1571041308.0
@CTVNews Let's end civil behavior and respectful forms of address because of an infinitesimal number of screaming babies.— Dan Goorevitch (@Dan Goorevitch) 1571016782.0
Despite the reactions from people who did not agree with the decision, there were also people tweeting their support for the new policy at Air Canada.
"Also today, my parents asked me what "queer" and "non-binary" meant. Change is real, and it is slow, but we're on the #pride side of history," wrote @dudboi. Twitter user @robertwallaceca offered a more succinct tweet of support, writing, "This is great news. Thank you @AirCanada."
Also today, my parents asked me what "queer" and "non-binary" meant. Change is real, and it is slow, but we're on… https://t.co/vx7upqL0Le— Joel Kang (@Joel Kang) 1571062395.0
Inclusion matters. #LGBTQ2 https://t.co/8f9bjfBpgF— Dr. Kristopher Wells (@Dr. Kristopher Wells) 1571022970.0
I hear Air Canada is moving towards addressing its passengers in a more gender-neutral way, replacing “ladies and g… https://t.co/3V0fbGI8uY— Kate Andrews (she/her) (@Kate Andrews (she/her)) 1571009925.0
@CTVNews why are people offended about the decision to start saying “everyone” instead? it literally includes you &… https://t.co/v0blJM5BZ9— christine (@christine) 1570999269.0
@AirCanada to swap 'Ladies and Gentlemen' in their announcements with 'Hello, everyone' ensuring announcements are… https://t.co/BTTQMBTCzp— VT-VLO🇮🇳🏳️🌈✈️ (@VT-VLO🇮🇳🏳️🌈✈️) 1570945068.0
.@AirCanada will swap 'Ladies and Gentlemen' in its flight announcements with 'Hello everyone', ensuring gender neu… https://t.co/mdrAa6JwYC— TANUJJ GARG (@TANUJJ GARG) 1571027049.0
Air Canada's move follows legislation in Canada that has allowed people to mark their gender as 'X' on government forms like birth certificates and passports.
Narcity has reached out to Air Canada for comment and we will update this story when we receive a response.