"Fashion is something that comes from within you." - Ralph Lauren

Clothing is a statement. It's an expression of who you are, your personality, and what you're into. Everyone has a unique style that gives off a little piece of who they are. Whether you are into baggy shirts and backwards hats or you're like Victoria Beckham and "can't think in flats."

Of course, Calgary isn't quite as fashion-oriented as New York, London, Paris, or Milan, but we can sure kick it with the best of them when it comes to our local clothing brands and shops. Calgary has a wide selection of locally-owned apparel lines and shops that are definitely worth the visit and guaranteed to have you killing the fashion game, no matter your style.

Here in Calgary, we strive to "Do Well, Live Well & Dress Really Well." And I can tell you, these local brands and shops can help you do exactly that and then some.

via @27boutique

27 Boutique // 1510 17th Ave SW

27 Boutique is a local women's clothing store that came to be in 2012. They have a wide range of styles to dress the soul of any Calgarian woman. 27 Boutique also recently opened an online store, so you can shop 27 from the comfort of your own home.


via @brooklynclothing

Brooklyn Clothing Co. // #201-1211 Kensington Rd NW

This 26 year old men's clothing line offers the largest men's premium denim selection in YYC. With many different styles and menswear selections, Brooklyn Clothing Co. will have you always looking your best. Visit Brooklyn Clothing online or in store.


via @fondboutique

Fond Boutique // Pop-Up Stores

Fond Boutique is a YYC women's mobile boutique that provides lightly worn clothing from big brands at amazing prices. Fond has a large selection of styles that'll give you an outfit for every mood. They have an online store coming soon, but have pop-up stores all around the city.


via @purrclothing

Purr Clothing // Various Locations

Purr Clothing is a YYC boutique that specializes in clothing for men, women and children. With adorable fashion options for all, Purr is the perfect place for those who enjoy simplicity in their style. Purr Clothing will keep it simple, but will never have you looking dull! Visit them in-store at their 6 locations across Calgary.


via @campbrandgoods

Camp Brand Goods // Online

Camp Brand Goods will have you looking extra stylish in the wilderness. This local brand provides the comfiest and most flattering clothes to have you camping in style. Of course you wanna look your best while camping! In the event you get eaten by a bear - whoever finds the remains of your Camp Brand Goods sweater will know you had immaculate style. Shop Camp Brand Goods online!


via @adorncalgary

Adorn Boutique // 1216 9 Ave SE

Adorn Boutique is a beautiful women's clothing and accessories boutique in Inglewood. Adorn is definitely for the girly-girls at heart, specializing in everything pretty (and pink!). Visit Adorn online or in-store to start your shopping addiction. Blair Waldorf would be proud.


via @locallaundry

Local Laundry // Online & In-Stores

Local Laundry is a local apparel brand that sets out to build community and give back. 10% of their profits go towards local charities! They produce unisex streetwear apparel that'll have you hands down the coolest kid on the block. (Honestly, have you seen those YYC hoodies and snapbacks? Get on that level!) Visit Local Laundry online or find their products at local stores and look fly while giving back.


via @velourclothingexchange

Velour Clothing Exchange // 200 - 1022 17th Ave SW

For those who never quite left the 80s/90s, Velour Clothing Exchange is your local fashion wonderland. Velour is Calgary's local vintage clothing exchange store on 17th ave. Velour offers fashion options for men and women. If you get your fashion inspo from The Breakfast Club and/or Freaks and Geeks, you need to visit Velour ASAP!


via @cocoandviolet

Coco & Violet // 17 2500 4 ST SW

Coco & Violet is a local women's high-end brand boutique that will have you being this entire city's #stylegoals. From clothing to shoes to accessories, you will be looking fashionably classy from head to toe! Visit Coco + Violet in store for a personal styling.


via @evenoddscollective

Even Odds Collective // Online

Skaters, cool kids and thrill seekers, this one's for you. Even Odds Collective is a YYC lifestyle brand that is taking the city by storm. Their large selection of streetwear is guaranteed to add some character to your wardrobe. Don't miss out! Visit Even Odds Collective's online store.


via @lunablueboutique

Luna Blue // 2611 14th Street SW

Luna Blue is a local women's shoes and clothing boutique. With a large selection of style options for every woman, Luna Blue with have you dressed to the nines for every season. Shop Luna Blue in-store or online.


via @unichillwear

UNI Chillwear // Online & In-Stores

They said it themselves, they basically sell adult pajamas. As if that's not the coolest thing ever! Who says onesies are just for kids? UNI Chillwear is a local brand that will sell you the best and possibly most comfortable purchase you've ever made for both men and women! Visit UNI Chillwear online.


via @buttercreamclothing

Buttercream Clothing // Online

Sugar and spice and everything nice! Buttercream is a local clothing brand for your every day girl. If you like a balance between high fashion and simplicity, Buttercream clothing is the brand for you. From cute seasonal scarves to adorable tops to quality accessories, Buttercream has it all. Shop Buttercream online!


via @youthbrigadess

Youth Brigade // 132-555 Strathcona Blvd

Skiers, Snowboarders, winter sport-ers, you're in luck. You don't need to look like a massive marshmallow while doing your thing this winter. Youth Brigade Snow & Skate is here to make sure you all look styling while you avoid frost bite. Visit Youth Brigade Snow & Skate in-store or online.


https://www.instagram.com/p/BMFr9gOAFv0/?taken-by=seedyoga_

Seed Yoga // online

Calling all yogis! Seed Yoga is a Calgary-based yoga/fitness attire brand that'll bring some style and flair to your yoga classes. With a wide selection of colours and styles, you'll be looking like a fashion icon in your Savasana. Visit Seed Yoga online.


via @sledgehammers

Sledgehammers Clothing // Online

Clothing for whatever you're into. Sledgehammers Clothing is a local brand providing hats, sunglasses and other apparel for men and women. If you're trying to add some insane creativity to your wardrobe, visit Sledgehammers online.


via @hemmfit

HEMM Fit // online

Fitness junkies, here's your local fashion dream shop. HEMM Fit is a Calgary fitness apparel brand that'll have you runway ready, even at the gym! Visit HEMM online!


via @espyexperience

Espy Experience // 1009 9th Ave SE

Be a total trendsetter with the clothing at Espy Experience! This Calgarian boutique specializes in men's and women's clothing. There's an outfit for all style-types! Snag a full stylish outfit at this local boutique.


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