The TTC Just Pulled The Plug On Seth Rogen’s Toronto Transit Announcements - Narcity

The TTC Just Pulled The Plug On Seth Rogen’s Toronto Transit Announcements

Toronto has already ditched the new PSAs.

It has only been about a month since the TTC launched 12 public service announcements voiced by Canadian actor Seth Rogen. But, already the Toronto transit system has stopped using the new announcements. 

The announcements got a lot of backlash from people who said they were annoying, hard to understand, and by others who thought that it wasn't representative of the city since Seth Rogen is from Vancouver. 

@ttcinstaembedded via  

According to the TTC, they didn't intend for the announcements to be played forever and began to wind down the so-called publicity campaign at the end of August. They claimed they worried that the announcements would get repetitive and begin to worry people. 

Many Torontonians believe the real reason behind the announcements ending was all the backlash that the TTC has faced since launching them. 

Not long after the announcements launched, people took to Twitter to share how they felt about Seth Rogen being the voice of the TTC. While some people were excited to hear the comedian's voice on their daily commutes, others weren't at all happy about it. 

On Twitter, people complained about everything from the loudness, about Seth's yelling, and just others who didn't care for the comedian's voice or thought Toronto could do better. 

Seth Rogen recorded the announcements for free in July, but in total the project cost the TTC $2300 for recording and editing all 12 announcements. 

Source: National Post

Share on Facebook