Glad tidings, indeed. In an unusual move, a GTA-based law firm is actually offering to pay for people's New Year's Eve rides in Toronto to help ensure revellers get home safe and sound. Schiffmann Personal Injury Lawyers' program is available to anyone in the GTA on December 31, 2019.

People across Canada will be celebrating the arrival of a new year and a new decade tonight.

Getting to your destination and home again can be tricky, given the amount of alcohol that tends to feature on the last night of the year.

Schiffmann's is here to help, though, with an unusual initiative for 2019.

On the firm's website, a statement explains the motives behind the idea, and how it will work in practice in the region.

Their Sober Ride Home Program offers to reimburse the costs of Uber, Lyft, or taxi rides home across the GTA, up to a value of $35. That price can get you a decent way, although NYE's surge pricing might have something to say about that.

Principal lawyer Chris Schiffmann says in the release, "Our goals are to help keep people safe, and to encourage people to make the right decision and NOT drink and drive."

The firm's website outlines the small print of the initiative. As well as the $35-per-ride maximum, only one ride can be reimbursed per user, and the program will max out at a total of $5,000 on a first-come, first-served basis.

Proof of your ride such as a screenshot is required.

You can submit a request for reimbursement using a digital form here.

Requests for reimbursements made on December 31 or January 1 can be made until January 6, although waiting to submit will jeopardize your chances.

"In my line of work, I have seen the unbelievable tragedies that can befall the victims of drunk and impaired driving," Chris Schiffmann adds.

“With this program, I hope to encourage people not to get behind the wheel after they have been drinking on New Year’s Eve and hopefully prevent fatalities and injuries resulting from drunk and impaired driving collisions."

Indeed, drunk driving has been a serious issue in the region and not just on New Year's.

Just this week, it was revealed York Regional Police alone have charged almost 2,000 people with DUIs in 2019.

Southern Ontario's transit agencies are also stepping up to help, too. 

In Toronto, the TTC and GO Transit are offering free rides until dawntime on Wednesday, January 1.

Meanwhile, various other cities across the province including Ottawa, Mississauga, and Guelph are also offering service free of charge.

Here's to a safe, sensible, and affordable New Year!


There are stories everywhere. If you spot a newsworthy event in your city, send us a message, photo, or video @NarcityCanada on Twitter and Instagram.


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