A famous horror movie character is trending in the Sunshine State for perhaps all the right reasons.

The new Halloween Horror Nights Tribute Store at Universal Orlando just debuted their new section dedicated to Beetlejuice, and it is causing a stir on social media already.

The #beetlejuice hashtag already has over 4,000 tweets since the announcement was made this morning. 

Recently, it was announced that the annual Halloween Horror Nights would be canceled for the first time in 30 years. 

And while you can't partake in HHN festivities as usual this year, the tribute store is open now and can be visited during normal park hours.

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