Although it seems that not a lot of us knew much about Fyre Festival before it happened, since the event's timely demise, it's all that anyone is talking about right now. Perhaps it's because the event was catered to the wealthiest 1% of Americans, but I honestly didn't see a single post promoting the event! Now that it's all over and done with though, there are a lot of models who are under fire for promoting Fyre Festival.
Some of us may be too afraid to admit it, but it's true - social media influencers definitely do have a lot of influence on our lives. You see Bella Hadid going on a date with The Weeknd to that new restaurant? It's on your bucket list! You see one of the Kardashian sisters rocking an outfit from Fashion Nova? You're adding it to your shopping cart. These girls with millions of followers hold more power over us than we know.
Now, back to the matter at hand - Fyre Festival. As a marketing strategy to promote their event, the festival reached out to tons of influencers, and some of the hottest models in the industry today to post a simple image on Instagram, promoting the event. Seems harmless enough, right? Wrong. Because of the role they played in promoting Fyre Festival, some of these models are being subpoenaed for millions of dollars in hopes of repaying those that McFarland had scammed.
Here are all the models that are under "fyre" for promoting Fyre Festival: