As states begin to reopen businesses, group events are still finding their footing. Coming to switch things up is Road Rave, Arizona's first COVID 19-era drive-in music festival on May 30. Attendees will see a live set performed on a mainstage to parked cars, and the creators are naming it the first of its kind in North America.
DJ Carnage and a company called Relentless Beats have teamed up to create Road Rave. The Phoenix festival will be big enough to hold 500 fans.
On his Twitter page, Carnage's byline, in all caps, reads: "THE FIRST EVER FESTIVAL IN NORTH AMERICA -- ROAD RAVE -- IS HAPPENING NEXT WEEK IN ARIZONA!!!"
The festival will take place on May 30 at Wild Horse Pass Motorsports Park outside Chandler, Arizona from 7 p.m. until 11 p.m.
Fox News explained that Preakness At Home’s Drive-InFieldFest in Florida is offering a show targeted to first responders, and the Texas Rangers' stadium parking lot will be hosting a live concert series.
However, it seems Road Rave still remains the first actual drive-in party that is welcoming the general public, so their claim to be the first in the U.S. seemingly stands.
The party will run four hours and tickets range from $90 to $375 depending on vehicle type and location. Attendees can choose from the front, middle, or back lot parking.
“As a company, we are constantly searching for new and inventive ways to engage our fans,” Relentless Beats founder Thomas Turner told Narcity. “Road Rave provides a unique format to keep the party going in a safe and socially responsible manner, while also discovering how future events will look.”
Each car is permitted to hold 2-8 people, and the venue is pursuing every caution to keep rave-attendees safe during the production.
People can even purchase food and concession items for delivery. These will be brought directly to their car.
The website states that "A portion of all of our drive-in proceeds will benefit local charities and COVID relief funds."
We're excited to share that Road Rave is going down at Wild Horse Pass Motorsports Park next Saturday night with a… https://t.co/RnJYaNlUds— Relentless Beats (@Relentless Beats)1589924185.0
Tickets for the Orlando festival in June have already sold out, and Relentless Beats tweeted on Tuesday "TICKETS ARE OVER 60% SOLD OUT!" for the Phoenix event.
As "new normals" settle in throughout the world, drive-in festivals may find their place in the sun for a while.