Well, it's official. The only good thing that came out of Instagram's newest update is gone, being those hilarious and adorable GIF's users could add to their stories. While tons of users on both Snapchat and Instagram have not been impressed with the feature being pulled from both platforms, the reason behind the sudden discontinuation makes sense.
It turns out that the GIF's weren't pulled because Instagram and Snapchat want to make us suffer through their terrible updates more than we already are. Instead, it has more to do with a GIF that slipped through the cracks. GIPHY, the company behind the GIF feature have a screening process that is supposed to catch any inappropriate GIF's before they can make it on affiliated platforms, but this one managed to make it through to both Instagram AND Snapchat:
The highly offensive GIF resulted in all GIF's being pulled from both platforms and GIPHY releasing the following statement in response to the public outcry:
"A user discovered an offensive GIF sticker in our library, and we immediately removed it per our content guidelines. After investigation of the incident, this sticker was available due to a bug in our content moderation filters specifically affecting GIf stickers. We have fixed the bug and have re-moderated all of the GIF stickers in our library. The GIPHY staff is also further reviewing every GIF sticker by hand and should be finished shortly. We take full responsibility for these recent events and sincerely apologize to anyone who was offended."
While it definitely makes sense that they had to pull the GIF's, nonetheless Snapchat and Instagram users were pretty bummed about it considering one person ruined the fun for everyone:
And just like that one of the best features to have come to #Instagram in last one year – GIFs – is gone. Apparently, their GIF source, GIPHY, had a racist GIF and hence Insta has stopped their service for now. Hope it comes back with filtered content.
So snapchat really just gonna remove the GIPHY stickers 😕
BRUUUUUUH!!! Im so pissed Giphy integration on IG and SNAP is gone...NOOOOO!!!! DAMNT! 😡🤬
While we have to do without the interactive stickers, for now, we're sure they'll be making a return once GIPHY get's their system back in order, until now we'll just have to deal with what we've got!