Glaciers, sparkling snow, and glistening ice may sound like things you'd find on an Arctic adventure, but soon you'll be able to experience it right here in Toronto. A brand new retail venue has just been unveiled, and it will take you on a magical journey through stunning landscapes and immersive displays. This new conceptual Canada Goose The Journey store in Toronto will sweep you away to a whole other world as you shop.
The brand is a popular go-to for winter wear, especially when surviving Canadian temperatures. It recently partnered with celebrity Kate Upton and has now announced another exciting undertaking.*
On Thursday, December 5, the company will be opening the doors to its first-of-a-kind retail concept.
The store is located at Sherway Gardens and offers guests a unique, multi-sensory experience.
Next time you're wandering through the mall, you can take a break from the everyday bustle and step into a natural winter oasis.
Filled with massive digital displays, real snow, and life-like sounds, customers will be transported to the Arctic as soon as they step inside.
Named The Journey, the store is far from traditional. For example, the Cold Room features 12°C temperatures and Arctic displays that run around the entire room, as well as real snow.
You'll find yourself wandering through a two-storey glacier facade. The 60-foot wide displays that cover the walls actually change their landscapes with the seasons.
Most notably, it's also an inventory-free space. That means there'll be no picking coats off racks and taking them home.
Instead, visitors will be able to explore all the unique functions of the brand's parkas, as well as enjoy one-on-one personalized shopping.
Customers in the GTA will be able to enjoy same-day shipping on purchases made before 1:30 p.m. that day.
You can book an appointment in-store with a brand ambassador to help find your perfect fit.
Canada Goose The Journey
When: Opens December 5, 2019
Address: 25 The West Mall, Etobicoke, ON
Why You Need To Go: Experience a whole new way of shopping in this immersive Arctic adventure.
*This article has been updated.