Icelandic airline WOW Air has been on point with flight deals lately, and they're taking things to the next level for Black Friday.

You don't have to wait until the end of the week, either. The airline is offering Purple Friday - a line-free alternative to the Thanksgiving deal bonanza - and it starts right now.

Beginning today, travellers can book flights from Toronto and Montreal to major European destinations (Copenhagen, Amsterdam, Dublin, Reykjavik and more) for as low as $150 one-way.

via @roamtheplanet

So, in many instances, you can get a round-trip ticket for around $300. And if those destinations don't float your boat, you can also get $179 tickets on sale for flights to London, Berlin and Frankfurt.

And if you happen to be visiting American relatives over Thanksgiving, you can still get amazing deals from the US. $99 one-way tickets are available from Boston, Chicago and Pittsburgh to Reykjavik, Amsterdam, London, and Dublin for travel dates starting in December to May 2018. $130-flights (one-way) are also offered out of Miami, San Francisco and Los Angeles to the same cities.

The cheap seats are available until they sell out. If you want to spoil yourself for Christmas, you can get your ticket at Wow Air's Canadian website here.