Halloween's over, winter is soon approaching, and that means we won't be getting a lot of evening sunlight for a while. With Daylight Savings Time ending on Sunday, November 3, commuting is about to get a whole lot more tiresome — and more dangerous for drivers and pedestrians. Once the clocks fall back, Toronto Police are starting a week-long driving crackdown across the city the following day.
This driving safety blitz, starting this Monday, is all in all an effort to encourage people to drive safely and stay attentive on the roads as commuting home gets harder in the dark and poorer weather, according to a news release issued by the City of Toronto.
Police will focus on speeding and impaired, aggressive, and distracted driving, according to the release. The TPS will also increase its on-street presence across the 6ix during this time.
With clocks going back an hour over the weekend, visibility in the evenings gets much harder. That leads to increased frustration for drivers and poses a huge danger to drivers, cyclists, and pedestrians alike.
The news release states that in Toronto, collisions involving pedestrians typically increase by more than 30% in the evenings from November to March, compared with during Daylight Savings Time.
Because of the increased dangers posed, the City of Toronto has also urged road-users to stay alert during the darker nights by launching a Toronto road safety campaign. All drivers, cyclists, transit riders, and even pedestrians are being urged to stay alert at all times.
[rebelmouse-image 25955029 photo_credit="City of Toronto" expand=1 original_size="1024x512"]
[rebelmouse-image 25955030 photo_credit="City of Toronto" expand=1 original_size="1024x512"]
The campaign ads will feature a number of painted faces with the eyes focused on either a pedestrian, a cyclist, or a vehicle, with the slogan "take another look".
This campaign will appear all over buses, transit shelters, signature columns, and elevator screens, as well as radio, print and social media ads, according to the news release.
[rebelmouse-image 25955031 photo_credit="City of Toronto" expand=1 original_size="1024x512"]
The @CityofToronto’s #TakeAnotherLook campaign launched this morning as part of our efforts to raise awareness abou… https://t.co/XG5rHPVWj4— John Tory (@John Tory) 1572619070
So, get used to seeing this campaign soon!
The City release also confirmed previously-announced plans that speed limits on around 50 Toronto roads will be dropped by 10 km/h by the end of the year.
With the crazy weather that Southern Ontario has ahead for us, it's all the more important to be aware of your surroundings and to stay attentive on the roads.
Narcity has reached out to Toronto Police for comment.