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SHEIN brings its first-ever pop-up to Calgary just in time for Stampede & here's a first look

Western fits, Stampede deals and a selfie-ready beauty bar.

Customer receives a shopping bag at the SHEIN Rodeo Ready pop-up store featuring Western-themed fashion items., Right: Two women wearing cowboy hats pose in front of a pink SHEIN Rodeo Ready backdrop at a themed event activation.

Bring your Western glamour to life at SHEIN's Calgary pop-up

Sponsored Content Contributing Writer

SHEIN has officially made its first-ever pop-up appearance in Calgary, and just in time for Stampede season.

From July 2 to 13, the global fashion and lifestyle brand will bring two limited-time experiences to CrossIron Mills Mall: A flagship pop-up store and a western-inspired beauty bar. If you're into affordable summer fashion, beauty or just want to check out your favourite online retailer IRL, this is your chance.

Calgary marks the latest stop in SHEIN's series of highly successful pop-ups across Canada, bringing the brand’s online world to life in one of the country's most stylish and spirited cities. With Stampede energy in the air, the timing couldn’t be better.

A white shop front of a fashion store with outfits in the window and SHEIN over the doorway. The SHEIN pop-up turns the online retailer into a brick-and-mortar experience.Courtesy of SHEIN

The main pop-up, located next to Entrance 6, features a curated selection of SHEIN’s most-loved pieces. That includes Stampede-ready denim and fringe, summer dresses, vacation wear, menswear, accessories, beauty items, home décor and more — giving shoppers the chance to explore SHEIN's full lifestyle offering beyond just fashion.

If you've seen TikToks featuring SHEIN’s popular Trend Stores, you’ll now get to check some of them out in person. The pop-up features popular Trend Stores like Anewsta, DAZY, ROMWE, SHEIN MOD, EMERY ROSE, and WESTFADE, which cover everything from minimalist staples to modern western fashion. There's also a dedicated Curve section, offering inclusive sizing and styles designed to flatter a wide range of body types.

Racks of clothing and tables displaying accessories with signs shaped like pink cowboy hats decorating the walls. Inside SHEIN’s Calgary Rodeo Pop-UpCourtesy of SHEIN

You'll also find some fun perks in-store, like up to 30% off select styles, gifts with purchase while supplies last, and a limited-edition Calgary tote bag designed by local artist Irene Neyman. The first 100 customers each day who post publicly from the event on Instagram or TikTok will receive a complimentary tote.

A second activation, the Rodeo Ready Beauty Bar, is located near Entrance 2. It features SHEGLAM, SHEIN's beauty line — designed with oversized butter-yellow horse heads, pops of pink, and selfie-ready moments. The experience captures the brand's playful energy while offering a range of makeup and accessories for the rodeo season. Plus, guests who share a photo using #SHEINTheWest will receive a free gift.

A pink display in the concours of a mall featuring make up, cowboy-themed decorations and a sign that reads "SHEIN Rodeo Ready #SHEINTheWest" SHEIN Rodeo Ready Beauty BarCourtesy of SHEIN

The pop-up will run during mall hours, from 10 a.m. to 9 p.m., Monday through Saturday, and 11 a.m. to 6 p.m. on Sundays. On particularly busy days, the store may close up to 1–2 hours early to help ensure the best experience and product selection for all guests — early visits are encouraged!

A girl in a black top and white shorts takes a selfie with a friendin a blue shirt in front of a sign that says "SHEIN Rodeo Ready" Shoppers snap selfies at the SHEIN Pop-UpCourtesy of SHEIN

Whether you're hunting for a standout Stampede look or refreshing your summer wardrobe, SHEIN is bringing top-tier fashion, menswear, home décor, accessories and beauty all under one roof — no shipping required.

And if you can't make it in person, you can still shop the brand's Sizzling Summer Sale online, with up to 85% off across fashion, home, beauty and more until July 17, 2025.

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