Health Canada Wants To Start Using Online 'Influencers' To Share Vaccine Info

The agency wants celebs to help share public health messages. 🇨🇦💉
Health Canada Wants To Start Using Online 'Influencers' To Share Vaccine Info
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Managing Editor, Canada

To help them connect public health information with Canadians across the country, Health Canada is recruiting celebrities and online influencers.

The agency is looking to hire a company that will enlist influential people to share information on behalf of Health Canada and the Public Health Agency of Canada.

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The federal government intends to use these influencers for various public health campaigns, including sharing information about vaccines, according to CBC News.

While there are no specific influencers or celebrities lined up for the job, Health Canada says each individual will be “identified and vetted based on objectives and specific target audiences for the campaign."

During the COVID-19 pandemic, several high-profile Canadians have spoken up about health-related issues. This includes Ryan Reynolds, Seth Rogen and Michael Bublé, who previously joined Justin Trudeau in asking Canadians to stay at home. 

Health Canada has a robust website with all the latest information on the vaccines and can answer any questions you may have. Click here for more information.

*This article's cover image is for illustrative purposes only.

CanadaNews
  • Helena Hanson

    Managing Editor

    Helena Hanson (she/her) is the Managing Editor of Canada for Narcity and MTL Blog, where she brings her expertise in dreamy, aspirational travel journalism to life. A first-class graduate of Cardiff University's School of Journalism, Helena has a passion for inspiring readers to discover the magic in their own backyards. Originally from the U.K., Helena has spent years uncovering hidden gems and must-see destinations across countries like Sri Lanka, Vietnam, Indonesia, Japan, and more. Having lived in both Canada and Australia, she's become a seasoned expert in off-the-beaten-path adventures and bucket-list experiences that don't break the bank. Whether she's writing about things to do in Ottawa, Montreal, or her favourite spot—Disney World—Helena hopes to leave readers dreaming of their next adventure.

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