This Sunshine State teenager is doing big things now. Jacksonville teen Keedron Bryant signed a record deal after his Black Lives Matter-related song went viral. The official song dropped Friday, June 19, in celebration of Juneteenth.
"Just two weeks after posting a riveting and emotional performance of the original song, 'I JUST WANNA LIVE,' in response to long-standing systemic social injustice and as a plea for change, 12-year-old Florida-native Keedron Bryant signs with Warner Records," the press release says. "[The song] fittingly arrives on Juneteenth — the oldest nationally celebrated commemoration of the ending of slavery in the United States."
The single, "I Just Wanna Live," has become a rallying cry as protests surge throughout the country. The label announced that, as a part of Bryant's record deal, they would be "donating 100% of the single's net profits to the NAACP."
Also, for every stream received on Amazon Music, they will donate $1 to the NAACP. However, that will last until 9 p.m. Friday with a cap of $50,000.
Bryant, who's from Jacksonville, originally posted the powerful message back on May 26. The song quickly took off, becoming a sensation, with celebrities like former president Barack Obama and NBA superstar LeBron James taking to social media to praise the song.
"I Just Wanna Live" also got the attention of Dem Jointz, a world-renowned record producer who's worked with superstars such as Rihanna and Christina Aguilera.
"It just moved me to create music around his vocal," Dem Jointz said to News 4 Jax. Jointz then re-worked the song that would later help draw more attention to the teen's message.
You can listen and stream the single here.
*This piece has been updated.