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How Guinness lit up Toronto Caribbean Carnival 2025 with pride, music & foam selfies (PHOTOS)

It may have been born in Ireland, but the iconic stout has many homes.

A vibrant group of costumed dancers posing in front of large Guinness Draught Stout displays at an outdoor event, wearing feathered headdresses, gold and black outfits, and smiling while holding a Guinness flag.

Vibrant Caribbean Carnival Street Parade

Editor, Studio

Every Torontonian who stopped by Toronto Caribbean Carnival this year experienced an amazing sight — a shiny black big rig towing a massive four-pack of replica Guinness Tall Boys, featuring none other than DJs SPEXDABOSS and Frank Vintara.

The Guinness Tall Boy float proudly led the Grande Parade at the Toronto Caribbean Carnival, North America's largest Caribbean carnival.

A flatbed trailer carrying 20-foot high replica cans of Guinness Draught, speakers and brand promoters. The Guinness Tall Boy float proudly led the Grande Parade at the Toronto Caribbean Carnival.Courtesy of Geerthan Ranjhan

Now, if you're unfamiliar with the history of Guinness, you might wonder how the iconic Irish beer fits into the festivities. Historically, Guinness and Caribbean culture go back a long way (to the 1800s, in fact, when it was first exported to Barbados).

That means that for over 200 years, Guinness has been a staple within Caribbean communities, enjoyed as a drink and used in recipes like Guinness punch and jerk marinades. At this point, it would be surprising for Guinness not to put on a show for Toronto Caribbean Carnival!

A flatbed trailer carrying 20-foot high replica cans of Guinness Draught, speakers and brand promoters. The Guinness Tall Boy float proudly led the Grande Parade at the Toronto Caribbean CarnivalCourtesy of Geerthan Ranjhan

In addition to the moving party that was the Guinness Tall Boy float (with high-energy tunes spun by SPEXDABOSS and Frank Vintara and dancers handing out exclusive merch), Toronto Caribbean Carnival guests got to enjoy The Guinness Yard — the ultimate afterparty.

A Guinness promoter serving Toronto Caribbean Festival guests who are selecting Guinness merchandise at a stall. Guests chose two pieces of Guinness merch to take home. Courtesy of Geerthan Ranjhan

As well as enjoying the live DJ sets and tasty food options, Toronto Caribbean Carnival guests were invited to choose two pieces of Guinness merch at The Guinness Yard. But the showstopper was the Guinness Stoutie Machine, where festival goers could get their photo printed directly on the thick, creamy foam of a Guinness.

Two hands, each holding a small cup of dark Guinness with a light-coloured foam on top. The foam is decorated with portraits of the guests. The Guinness Stoutie Machine treated guests to a selfie unlike any other. Courtesy of Geerthan Ranjhan

Visitors could also capture memories with the themed photo booth and visit the live bottle painting station, where an artist would decorate a Guinness Extra Stout bottle with a Caribbean flag of their choice.

A hand holding two strips of photographs from a Guinness branded photobooth. Right: A sign on a table reads "Live Bottle Painting," next to four Guinness Extra Stout bottles decorated in different national flags from the Caribbean. Photo booths, bottle painting and more made The Guinness Yard the place to be. Courtesy of Geerthan Ranjhan

Guinness has proudly partnered with the Caribbean community for many years to bring people together at Toronto Caribbean Carnival to celebrate all things Caribbean. Whether you sip it on a summer's day or add it to a mouthwatering jerk marinade recipe, you can enjoy a new side of Guinness while embracing its proud Caribbean ties.

Narcity does not condone the overconsumption of alcohol. If you're going to drink alcohol, please do so responsibly and only if you're of legal age.

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