Whatever your plans are for National Lipstick Day this year, scrap them, because M·A·C is hosting a mega #MACLipstickDay pop-up at their M·A·C Pro store on Queen Street West, and you won't want to miss this one-day extravaganza.
On July 24, 2025, the Toronto-founded company is inviting guests to celebrate with them back where it all began. Between 11 a.m. and 7 p.m., you and all your makeup-loving pals can enjoy a ton of activities, score deals and snag freebies in honour of National Lipstick Day.
A spin of the M·A·C slot machine could land you free lip products, plus a chance to win a year's worth of lipstick. You can discover your perfect lip combo with a M·A·C Artist, pick up free exclusive merch while stocks last, and add a touch of bling to your lipstick with custom bedazzling – available with any lipstick purchase.
Spend $125 or more, and take home an exclusive gift. Courtesy of M·A·C
Sip slushies inspired by iconic shades, strike a pose in the M·A·C photo booth, and save 30% on lip products. Plus, score a free limited-edition patent pink lip-shaped clutch with any purchase of $125 or more.
M·A·C's National Lipstick Day pop-up is the perfect time to restock your favourite lip products or treat yourself to something new, like their bestsellers M·A·Cximal Silky Matte Lipstick in Velvet Teddy and Ruby Woo, the M·A·C Lip Pencil in Spice and Chestnut or M·A·C Lipglass Clear.
M·A·C was founded in Toronto back in 1984, and has changed the game for modern makeup with bold products that invite you to unleash your creativity. They've also used their success to support the community through M·A·C VIVA GLAM, which has raised more than $535 million to support healthy futures and equal rights for all, driving real change both globally and here in Canada.
This National Lipstick Day, there's no better place to be than at M·A·C Queen Street West, Toronto.
M·A·C's National Lipstick Day pop-up
Price: Free
When: 11 a.m.-7 p.m. Thursday, July 24, 2025
Address: 368 Queen St. W., Toronto, ON