Tim Hortons Roll Up To Win is starting soon and roll up cups are back for 2025

You can actually roll up the rim this year!

exterior of a tim hortons location in canada during winter

Tim Hortons location in Canada.

Senior Writer

Tim Hortons just announced that Roll Up To Win is starting soon.

Paper roll up cups are making a comeback in Canada this year, which means you can actually roll up the rim like you used to!

Tim Hortons Roll Up To Win is happening across the country from Monday, February 24 to Sunday, March 23 and there are millions of prizes to be won.

Tims Rewards members get one digital roll for each eligible purchase of a select hot or cold beverage, breakfast sandwich or wrap, or lunch or dinner food item.

Also, rewards members can earn bonus digital rolls when purchasing an eligible hot or cold beverage in their reusable cup, purchasing a Tims at Home product, and more.

Tim Hortons is bringing back the classic paper roll up cups for 2025.

For a limited time only, you can also get a Roll Up To Win hot beverage cup with a rim that you can actually roll up.

These roll up cups feature a rollable rim and a big yellow arrow that shows you where to roll to potentially reveal a prize.

tim hortons roll up to win cups that you can roll the rim ofTim Hortons Roll Up To Win cups.Tim Hortons | CNW Group

So, just like before, you can roll up the rim of your Tim Hortons cup and hope for a prize!

The 2025 Roll Up To Win prizes include electric Volkswagen vehicles, all-terrain vehicles, vacations, TVs, smartphones, gift cards, coffee and donuts, Timbits, and more.

Tim Hortons got rid of the paper roll up cups that had become a classic part of Canadian culture and switched the name from Roll Up The Rim to Roll Up To Win back in 2021.

Since then, "rolls" have only been available on the Tims app.

  • Senior Writer

    Lisa Belmonte (she/her) is a Senior Writer with Narcity Media. After graduating with a Bachelor of Journalism from Toronto Metropolitan University (formerly Ryerson University), she joined the Narcity team. Lisa covers news and notices from across the country from a Canada-wide perspective. Her early coverage of the COVID-19 pandemic earned Narcity its first-ever national journalism award nomination.

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