One of Toronto's most iconic shopping streets has come up with a new way to support local businesses.
The Queen Street West giveaway, #LoveonQueen, is running throughout the month of February, and it's offering daily gift vouchers to stores in the area.
Take part in #LoveOnQueen and support over 400 local Queen Street businesses in February. ➡️… https://t.co/GxeDSp8Ogi— John Tory (@John Tory) 1612284503.0
Created by the Queen Street West BIA and Riverside BIA, Ontarians can open a virtual advent calendar door on the website each day to reveal a prize.
In order to earn entries, you must take part in acts of support, such as following on Instagram or leaving an encouraging comment.
"Week over week, month over month, we're seeing more and more small businesses, unfortunately, shutter," Meg Marshall, manager of the Queen Street West BIA, told Narcity.
"Queen Street is just an iconic corridor of the city... we don't want to lose this internationally renowned street, so we need to keep the vibrancy, keep the energy, and remind people that we're still here."
She explained that #LoveonQueen is an easy way to get involved and support local from home, as well as boost visibility for small businesses on social media.
"It keeps everyone top of mind, and we're just continuing to push that shop local, support local message."
When: Daily for the month of February
Why You Need To Go: Support local by entering daily voucher giveaways to Queen Street West businesses.