Tampax Said They 'Messed Up' & Deleted Cringey Viral Tweets That 'Offended' Internet Users

Their followers seem to not have accepted their apology. 😳

Tampax tampons on shelves.

Tampax tampons on shelves.

Florida Associate Editor

On November 21, Tampax posted multiple tweets that many social media users considered cringe and upsetting. After five days, the company deleted the two publications and issued a public apology to their audience.

The tweets from that Monday read, "You're in their DMs. We're in them. We are not the same."

Then, they doubled down on their page, quoting that post with the caption, "refused to let Twitter shut down before we shared this tweet."

A screenshot of their deleted tweets.A screenshot of their deleted tweets.Tampax | Twitter

The viral posts received an outpour of comments and much of their audience felt it was a "poor-taste joke."

By November 26, the uploaded messages were deleted and replaced with an apology.

"We messed up with our last tweet. We removed it and we apologize to everyone we offended. Respect is central to our brand values — our recent language did not reflect that. We have learned from this, and we will do better," Tampax wrote.

Their followers didn't take this tweet too lightly. They continued to call out the company for "sexualizing" women.

"I’d like to see your apology spell out exactly what you got wrong as many of your followers just don’t get it. You were sexualizing female bodily function. Worse, you suggested your tampons can achieve the type of penetration random men can only dream of. That’s pretty rapey," wrote one user.

Some are even going along with a hashtag calling for a Tampax boycott and writing that they won't be using the company's products any longer.

Narcity requested a comment from the company, and they said they will not provide additional statements.*

*This article has been updated.

  • Associate Editor

    Jenna Kelley (she/her) was the Associate Editor for Florida at Narcity Media, where she oversaw all of the editorial content across the Sunshine State. She started her career in broadcast media as a television news reporter for three years. In 2020, Jenna won a Georgia Association of Broadcasters (GABBY) award for Best Online Produced Story. She's covered live concerts, reported at the Masters Tournament, and interviewed state senators during election season. Prior to working at Narcity Media, she made her way home to Florida and launched a copywriting business. Jenna received her B.A. in English with a minor in Communications at Florida State University. She has over five years of experience from print and digital media to radio and television.

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