Canadians Revealed What They Value Most In A New Job & It’s Not Just The Money​

The factors that were most important pre-pandemic have changed.

Managing Editor, Canada

When people are searching for new opportunities and jobs in Canada, it's apparently not just the salary that makes a position appealing!

The LinkedIn Workforce Confidence Index explores what factors Canadians value most when looking for a new role and a lot has changed thanks to the COVID-19 pandemic and the shift to working from home.

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Workforce Confidence Index | LinkedIn

For example, almost half of the study's respondents said that having additional flexibility over location and hours would be more important to them in a post-pandemic world, while 45% said a healthy work/life balance had become increasingly valuable to them.

Additionally, 40% of Canadians surveyed said that benefits (including health care and paid time off) were more important to them than they were pre-pandemic. On the other hand, just 34% said the job's salary was more important post-pandemic.

Fifty-five percent of respondents also said that the opportunity to build transferable skills was as important post-COVID-19 as it was before the pandemic.

LinkedIn says this should come as "no surprise, given how hard-hit some industries have been, forcing many Canadians to pivot their careers."

  • Managing Editor

    Helena Hanson (she/her) is the Managing Editor of Canada for Narcity and MTL Blog, where she brings her expertise in dreamy, aspirational travel journalism to life. A first-class graduate of Cardiff University's School of Journalism, Helena has a passion for inspiring readers to discover the magic in their own backyards. Originally from the U.K., Helena has spent years uncovering hidden gems and must-see destinations across countries like Sri Lanka, Vietnam, Indonesia, Japan, and more. Having lived in both Canada and Australia, she's become a seasoned expert in off-the-beaten-path adventures and bucket-list experiences that don't break the bank. Whether she's writing about things to do in Ottawa, Montreal, or her favourite spot—Disney World—Helena hopes to leave readers dreaming of their next adventure.

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