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Summary

Tim Hortons Teased Square Timbits As A New Menu Item But It's Just An April Fools' Day Joke

It's too bad they're not real because Square Timbits look pretty good. 👀

​Person holding a Timbit near a platter of Tim Hortons square Timbits. Right: Square Timbits and a Tim Hortons cup.

Person holding a Timbit near a platter of Tim Hortons square Timbits. Right: Square Timbits and a Tim Hortons cup.

Senior Writer

Tim Hortons has teased a new menu item that's a twist on a classic: Square Timbits.

But if you were hoping to get a taste of these uniquely shaped Timbits that look pretty tasty, it turns out that it's just an April Fools' Day joke.

On April 1, 2023, the national coffee chain shared that it's "testing a brand new menu innovation that could change how Canadians experience one of their favourite treats."

It was announced that Square Timbits would come in three flavours: Birthday Cake, Chocolate Glazed and Coconut.

The treats were said to be available at participating Tim Hortons locations in Canada for one day only — April 1 aka April Fools' Day.

Tim Hortons Square Timbits.Tim Hortons Square Timbits.Tim Hortons

Chef Tallis Voakes, the director of culinary innovation at Tim Hortons, shared that Timbits have been around since 1976 but all that has changed since then has been flavours, not the shape.

"Square Timbits are delectable, stackable," Voakes said. "They have a game-changing six sides of flavour! We're confident Canadians are going to fall in love with this new innovative twist on their favourite Timbits."

Tim Hortons also shared a video on Instagram of Voakes unveiling the new Square Timbits and comparing them to the regular round ones.

"I love these," he said about regular Timbits before moving on to the square ones. "But this is a whole other dimension."

"Rounds, look, don't stack, and square Timbits, they stack every time. Do you want one side or do you want six sides of flavour? I feel like squares are the new thing," Voakes continued.

Hopefully, you didn't get fooled by this joke!

Tim Hortons has pulled off a few April Fools' Day pranks over the years.

The joke in 2022 was that Double Double scented dryer sheets would be available for purchase to freshen up your laundry.

Back in 2021, Tims did a "Reverse April Fools' joke" after people were disappointed that a joke about huge Timbits wasn't real and surprised a few people with real TimBigs.

Also, that same year, Roots joked about selling a leather holder that was the perfect size for a Timbit and a leather bag that looked like a box of Timbits!

Explore this list   👀

    • Senior Writer

      Lisa Belmonte (she/her) is a Senior Writer with Narcity Media. After graduating with a Bachelor of Journalism from Toronto Metropolitan University (formerly Ryerson University), she joined the Narcity team. Lisa covers news and notices from across the country from a Canada-wide perspective. Her early coverage of the COVID-19 pandemic earned Narcity its first-ever national journalism award nomination.

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